Making Compatibility Easy for Consumers

When shopping, GoPro wanted to create an easy way for consumers to be able to identify which 3rd party accessories are compatible with GoPro cameras. In addition to a “Works with GoPro” logo for compatible accessory products and managing the program, a complete validation platform was defined and created for an accessories marketplace. The first validation system created was built for microSD memory cards.

Enabling Connectivity With GoPro Products

To enable consumers to have more compelling experiences at their finger tips with their GoPro cameras, we developed the strategy and designed GoPro’s first Developer Program, which extended their business from cameras to applications. This enabled millions of users to connect to GroPro and for the company to grow their markets with new use cases. It included managing the technical integration so that developers could incorporate GoPro connectivity into their products.

Visualizing Telemetry Data and GoPro Footage

To enable consumers to have more compelling experiences at their finger tips with their GoPro cameras, we developed the strategy and designed GoPro’s first Developer Program, which extended their business from cameras to applications. This enabled millions of users to connect to GroPro and for the company to grow their markets with new use cases. It included managing the technical integration so that developers could incorporate GoPro connectivity into their products.